Thought Leadership Programs for B2B Firms

Who it’s for:

Firms that know they need thought leadership but don’t have a clear message, plan, or starting point.

What’s included:

• A thought leadership strategy workshop (90 minutes)
• Strategic Playbook with content pillars, POVs, and themes
• A three-month editorial calendar with topic ideas
• Brand messaging and positioning framework
• One follow-up advisory call to keep you on track

Outcome:

Walk away with a clear roadmap and messaging foundation to start building visibility and recognition in your market.

Investment: $5,000–$7,500 (one-time)

Who it’s for:

Firms that want a consistent, strategic thought leadership presence without adding to the workload of their marketing or executive teams. 

What’s included:

• Everything in the Essentials Program
• One pillar article or byline each month
• Two to four LinkedIn posts ghostwritten for your executives
• Monthly progress reporting using our Thought Leadership Scorecard
• Quarterly strategy refresh sessions

Outcome:

A repeatable, done-for-you program that builds authority, strengthens executive voices and earns market trust. 

Investment:  $6,000–$10,000/month (3-month minimum) 

Who it’s for:

Established firms that want an ongoing strategic partner to lead thought leadership, amplify executive visibility and integrate with internal teams. 

What’s included:

• Everything in the Signature Program
• Executive visibility strategy for up to three leaders
• Multi-exec ghostwriting (monthly LinkedIn posts)
• Thought leadership campaigns (e.g., white papers, playbooks, reports)
• Content repurposing for sales enablement and client communications
• Quarterly deep-dive reporting and optimization
• Ongoing coordination with your comms, BD, or marketing teams

Outcome:

A long-term partnership that elevates your leadership bench, strengthens brand credibility, and creates measurable business impact.

Investment:  $12,000–$18,000/month (6-month minimum)