The Ideas Collective Inc. helps position B2B brands as industry thought leaders through relevant and insightful content.
The Ideas Collective Inc. is a content agency focused on helping B2B brands develop content programs for external and internal audience groups. Elevate your brand presence and achieve business outcomes using insightful content that demonstrate your thought leadership in the industry.
Taking an editorial approach, we create, curate and publish relevant insights on issues that matter to your clients, and align to your brand's Purpose
We believe the best content ideas happen through collaboration and co-creation. We work as an extension of your Business Development and Marketing teams to deliver content that can drive reputation, revenue and relationships.
Our service includes a comprehensive consult to help identify gaps and opportunities specific to your target audience and industry.
Let's talk about how we can help your brand reach its potential with a well-developed, multi-channel content and thought leadership program.
Most brands have marketing and communication functions, but no one seems to own the overall content strategy. The Ideas Collective can do an analysis of your content gaps and identify opportunities for brand lift by creating and curating content for web, print, social and other channels to better engage your audience through inbound marketing.
Majority of B2B buyers are turned off by mediocre content, especially one that is too salesy. The Ideas Collective takes an editorial approach to thought leadership to help your brand attract and retain clients by presenting insights and a point of view (POV). Want to position your CEO and senior executives as industry thought leaders? We can help with that too!
Need a communication plan or content for product launches, websites, brochures, videos or account-based marketing? The Ideas Collective offers planning and execution for all types of marketing communication programs. Consider us an extension of your marketing team; we're available to support all types of projects, big or small.